Windy brand strategy workshop

Windy brand strategy workshop

This week, we had an exciting and inspiring event that marked the official start of our new brand strategy project. The workshop, held at the Windy HQ, brought together a dynamic group of creative minds to brainstorm and lay the foundation for the future direction of the Windy brand.

During the workshop, we explored both big and small questions, delving deep into the core identity of Windy. We discussed everything from the origins of the brand and how it has evolved over time, to where it stands today, and most importantly, where it’s heading in the future. The session was filled with diverse perspectives, with team members contributing their thoughts on what makes Windy unique and how we can best capture the essence of our brand as we move forward.

The workshop also featured thought-provoking conversations around the visual identity of Windy – from our logo and color palette to typography and imagery. The goal of these discussions is to refine and enhance our brand’s visual appearance, ensuring that it accurately reflects our values and vision for the future.

As we move into the next stages of this exciting project, there’s a palpable sense of anticipation and enthusiasm within the team. It’s clear that we are not only looking at a visual transformation but also redefining what Windy stands for and how we connect with our audience moving forward.
These are exciting times indeed, and we can’t wait to share the results with everyone!